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Capabilities

CX/Digital provides four capabilities, applying some of the most advanced technologies in the world to bring your digital-first experience to life.

Research

Business Case

Design

Managed Services

Research

RESEARCH

CX/Digital's research capability combines powerful analytic tools to provide profound insight into the current employee and customer experience, and how to prioritize improvements that will deliver measurable results.

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Source: Remesh

Source: Remesh

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Thank you for all you did for APUS on this project. I cannot possibly put into words how much value you gave to the Student Experience Redesign project.

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Gwendolyn M. Hall, Ph.D. Chief of Staff, Office of the President (Lt Col, USAF, ret.)

resident (Lt Col, USAF, ret.)

Business Case

BUSINESS CASE

Quantifying the financial pay-off of investing in digital-first changes can be challenging. Our team works with you to develop a  statistically valid business case prior to testing potential improvements that guide your implementation.

Analyzing Graphs
Design

DESIGN

Our CX/Digital Design Accelerator™ combines leading-edge design strategies with AI tools to deliver a powerful, digital-first customer experience. To ensure a sustained competitive advantage, the  Pointillist Journey Management platform provides the industry's leading solution for ongoing journey orchestration and optimization.

Managed Services

MANAGED SERVICES

Our Managed Services offering applies the Pointillist Journey Management platform to drive revenue, cost savings and operational efficiencies. A dedicated CX/Digital Team ensures our clients achieve the maximum return from their investment in the Pointillist solution.

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What powers our Managed Services capability?
The Pointillist Journey Management Platform 

  • Aggregate customer data from any source and create a single customer view across time and channels.

  • Analyze any journey, any timeframe for any customer to determine which CX enhancements will deliver the greatest impact to your customers—and your business.

  • Act while ensuring every interaction reflects  each customer's current goals and prior behavior.

  • Align your organization around your  customers' experience.

No coding - drop and drag UX

Pointillist

Source: Pointillist by Genesys

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